Digital readiness consultancy
During this phase our experienced "Production Sales Specialists" (PSS's) will give you a valuable insight into the digital print marketplace and help you understand how you can profit from it.
Many of our specialists have experience of working within Commercial Printers and the Graphic Arts marketplace and understand the many challenges you will be facing today.
These challenges include:
- Decreasing profits brought on by diminishing prices
- Loss of business to Digitally Ready printers
- Print leakage to local/insurgent competitors
- Job limitations due to outdated equipment
- Turnaround pressures demanding shorter print runs and faster deliveries
- Limited finishing options creating a dependency on third parties
Becoming Digitally Ready will enable you to overcome all of the above pressures and in turn will help you transform your business into a more profitable one.
Our PSS's will help you better understand:
- The size of the digital print market
- The factors fuelling the growth of the market
- Digital print applications
- Variable data printing and personalisation
- PDF workflow
- Web-to-print solutions
- Colour management
- Digital print finishing
Once the Digital Print opportunity has been discussed we will help you understand how you can cost effectively transition your business to be Digitally Ready. We will explain how a few samples of the right material can create a significant demand for your services, in addition to showing how you can use a combination of digital and litho technologies to enhance the customer experience.
We will help you understand which questions your sales teams should ask when prospecting for digital work and help you build a solid business model.
In summary, this phase will give you a warts-and-all overview of the opportunity that transitioning to a Digitally Ready printers presents to your business. It gives you the chance to ask all the questions you need answered and will empower you to decide whether Digital is the way you wish to take your business. It's a must-have service for anyone thinking about sustaining their profitability and looking at capitalising on new revenue opportunities.
