Following the analysis that Bytes helped us with we could see that by leveraging the total amount Haymarket spent with each vendor and transitioning our purchases to fewer, better structured agreements we would be much better off. We see Bytes more as a strategic business partner than simply a supplier of software licenses. 
Miles Stafford
Global IT Manager,
Haymarket
Media
Our media & communication customers include the BBC, Guardian, Daily Mail, Conde Nast, Dennis Publishing, O2, Euromoney, Haymarket and KCOM Group to name a few.
Although businesses and solutions are rarely the same, they often share the same pain and goals within certain industry verticals, which is why having a market focus is fundamental in forging long term relationships and gaining trusted advisor status.
As someone focusing on media and telecoms, I find a tug of war type conundrum prevails with the need for non intrusive security being paramount, but also vying for top spot is the basic business drivers of investigation and passing on information in multiple formats from anywhere to anywhere.
The very nature of this industry creates a challenge between the availability and sharing of private data securely in multiple geographies across multiple technologies and being able to push it out to the public as quickly as possible. The media and communications industry needs any time, any place, any device information but only if it goes hand in hand with the peace of mind that there’s a robust yet adaptable backbone. Bytes core function is to marry business needs with solutions, wrap licensing agreements around them and deliver them using a well managed, process driven service based methodology.
John Dwyer
Account Director,
Bytes Software Services
